How Browder Capital Launched Institutional Fund IV with Bitizenship (Citizenship cat #3)

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Alessandro Palombo
CEO, BTC Italy
February 25, 2025
3
min read
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Seoul: Modernity Meets Creativity

Freelancers are built for gigs, not growth. That’s the root issue.

Even when they mean well, they’re not embedded. They don’t know your backlog, your users, or your tech stack history. They optimize for the ticket, not the trajectory.

Here’s what usually breaks:

  • Continuity: They disappear. Or rotate out. Or get busy with another client.
  • Accountability: If the spec wasn’t clear to the letter, it’s not their problem.
  • Scaling: Need more velocity? Hire another. Good luck aligning two.

It works when you need a one-off landing page or a quick integration. But for actual product development? You’re building on sand.

Why Freelancers Fail (Even the Good Ones)

Freelancers are built for gigs, not growth. That’s the root issue.

Even when they mean well, they’re not embedded. They don’t know your backlog, your users, or your tech stack history. They optimize for the ticket, not the trajectory.

Here’s what usually breaks:

  • Continuity: They disappear. Or rotate out. Or get busy with another client.
  • Accountability: If the spec wasn’t clear to the letter, it’s not their problem.
  • Scaling: Need more velocity? Hire another. Good luck aligning two.

It works when you need a one-off landing page or a quick integration. But for actual product development? You’re building on sand.

Image courtesy of Laura Davidson via Unsplash
“In a world older and more complete than ours they move finished and complete, gifted with extensions of the senses we have lost or never attained, living by voices we shall never hear.” — Olivia Rhye, Product Designer

Managed Dev > Marketplace Chaos

So what’s the better model?

It’s not hiring a full team from scratch - that’s slow and expensive.
It’s managed, subscription-based development. Also known as Coding-as-a-Service (CaaS).

You get:

  • A dedicated dev (or team) who works like they’re on your team.
  • A flat monthly fee, so scope creep doesn’t destroy your budget.
  • Built-in project management and quality control - so you’re not chasing deliverables at 11pm.

This isn’t Fiverr with a wrapper. It’s real product execution, without hiring overhead.

Why Founders Are Switching

Because founders are tired of managing chaos.

They’re tired of ghosted deadlines, scope disputes, and guesswork about what “done” actually means.

CaaS flips that:


  • You get continuity and reliability.
  • You get async updates and on-demand progress.
  • You get velocity that compounds - not resets with every new freelancer.


The result? You move from firefighting to forward motion.

Other resources

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Image courtesy of Leon via Unsplash

The Pivot Point

Getting burned by freelancers isn’t the end of the road - it’s the turning point. It's when you realize you need a system, not a string of favors.

If you're done babysitting contractors and ready to move fast without hiring a full dev team, ohmygodhq.com offers a managed Coding-as-a-Service setup that founders rely on to build, iterate, and scale.

Alessandro Palombo
CEO, BTC Italy

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